Branding / Visual Identity

We create visual identities, the visual and essential components of brand identity. The visual identity defines a brand's aesthetic through the creation of a logo, a unique color palette, typography, and a set of iconic and recognizable graphic elements. It helps shape a brand's personality, making it identifiable and unique.

Artistic direction

We orchestrate the art direction and define the visual guidelines for our projects. Through our network of talented collaborators (photographers, videographers, retouchers, illustrators, designers...), we create a truly aesthetic experience aligned with the vision and strategy of each project.

Photo

Photography has been a part of us for over 20 years. It first took the form of travel photography when we arrived in Asia, then shifted toward gastronomic and culinary photography, as well as fashion, event, and space photography during our decade in Shanghai. It is now an essential component of the studio—a cornerstone that grows and evolves with each project.

Packshot

In recent years, we have developed solid expertise in packshot photography through projects in high jewelry and luxury cosmetics. With a technical and meticulous approach, highly controlled lighting, and extensive post-production work, we deliver visuals that meet the standards of catalogs and/or e-commerce stores.

Vidéo

Complementary to photography, one of our main activity, video has developed within the studio over our decade in Chinaand later through the years spent in Southeast Asia. Beyond supporting projects in the fields of gastronomy and hospitality, video has also allowed us to explore new perspectives in terms of imagery and experiences. It has paved the way for immersive projects, where we designed the entire video packaging.

Website

We create websites with a comprehensive approach, covering everything from strategic planning to launch, including design and conception, web development, content writing and creation, SEO, tool and feature integration, as well as maintenance and support.

© 2024 Bleuboucan
Atelier Bleu Boucan est une agence créative fondée en France en 2020. Elle est la continuité de Warehouse Studio, un studio créatif établi en Chine en 2007 par Olivia et Lucas Gurdjian.

Get in touch






    20, rue Gay-Lussac 33100 Bordeaux

    20, rue gay-lussac, 33100 bordeaux
    contact@studiolalo.com

    Atelier Bleu Boucan is a creative agency founded in France in 2020. It is the continuation of Warehouse Studio, a creative studio established in China in 2007 by Olivia and Lucas Gurdjian.

    Dedicated to art direction, visual identity, and communication, we draft bold branding strategies and original content. We craft tailored and lasting visual and editorial narratives.

    20, rue gay-lussac, 33100 bordeaux
    contact@bleuboucan.com
    20, rue gay-lussac, 33100 bordeaux
    contact@studiolalo.com

    Atelier Bleu Boucan is a creative agency founded in France in 2020. It is the continuation of Warehouse Studio, a creative studio established in China in 2007 by Olivia and Lucas Gurdjian.

    Dedicated to art direction, visual identity, and communication, we draft bold branding strategies and original content. We craft tailored and lasting visual and editorial narratives.

    20, rue gay-lussac, 33100 bordeaux
    contact@bleuboucan.com